Listing a home is not the same as selling a home.

  • MLS-BLC // 90% of buyers are represented by REALTORS
  • staging & pricing // pricing is a function of marketing
  • pro-photography // home with pro-pix get 61% more online views
  • internet // Zillow, Trulia, property-specific website
  • print // 110# cardstock flyers
  • open houses // get immediate feedback
  • video // listings with video are 57% more likely to show on page 1 go G search results
  • 3-D virtual tour // virtual tours are not still-pix set to generic music
  • signage // traditional wood post sign
  • home info booklet // info for buyer’s walkthru
  • direct mail // neighbors can be best advertising (usually)
  • broker e-flyer // e-mail campaign to area brokers
  • reverse prospect matching // daily
  • managed showings & feedback // automate showings, get feedback